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When Temu entered Pakistan in late 2024, it launched an all-out digital advertising blitz and dangled prices so low they seemed implausible, convincing millions of consumers they could “shop like a billionaire.” Within months, the platform had hooked buyers, squeezed local competitors, and driven a surge in downloads. But, as with most offers that appear…
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The Competition Commission of Pakistan (CCP) has recommended that the Pakistan Telecommunication Authority (PTA) ban e-commerce platform Temu, in what is being described as one of the most significant regulatory interventions in the country’s digital commerce sector. The move comes amid mounting complaints from local business groups and consumer rights advocates that Temu’s entry into…
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Daraz Pakistan, the country’s leading e-commerce platform, is introducing a new feature called COD Plus, which will allow customers to switch their payment method at the time of delivery. With COD Plus, customers who initially selected Cash on Delivery will have the option to change their payment method to a digital one when they receive…
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Islamabad, Pakistan – The Federal Board of Revenue (FBR) has informed Google that the tech giant will not be subject to Pakistan’s recently enacted 5% digital tax. This assurance, conveyed to Kyle Gardner, Google’s South Asia government affairs representative, has ignited debate regarding the efficacy and intended targets of the Digital Presence Proceeds Act 2025,…